We’re living in a world where you can stream almost anything over the internet, whenever you want, and cable companies are feeling the effects in their declining profits. But while cable companies struggle to adapt, the end result benefits you, the customer. To try and keep profits up while struggling with consumer dissatisfaction, cable providers are now forced to bring down prices and offer incredible deals and discounts.
Cable Companies Are Being Forced to Improve Service
In previous decades, cable companies had a monopoly on what you and I were able to watch. They could raise the price of their services seemingly at whim and force everyone to pay for packages that were already quite expensive. Naturally, customer dissatisfaction grew along with this monopoly.
According to recent reports from the American Customer Satisfaction Index (ACSI), [1] customer satisfaction is at an 11-year low. Moreover, internet and cable companies are the lowest-rated among 46 industries in the ACSI report, and by a substantial margin. This has led to many people abandoning cable companies and now providers are overhauling their prices in a frantic bid to bring back customers.
But history aside, streaming still has quite a way to go to catch up and odds are that it’s bound to lose when clashing with cable industry giants such as Comcast. [2] Therefore, now is the perfect time to snag a great deal on cable TV, but you have to know how to find one.
How to Find the Best Deals for Cable TV
Unfortunately, the discounts people want the most won’t appear in their mailbox or on morning TV. The deals that are offered to millions of people are just another marketing ploy to reel in more unassuming customers and get them to sign-up for a long-term contract that will end up costing them more. With that said, you shouldn’t worry because finding a real deal isn’t impossible. Here are a few tips that will help you:
Make Sure to Shop Around
We can’t overstate this. You should shop around and do so online. You’ll find a lot of different options offered by different providers. Use the convenience of being online to compare everything you get with such offers. Also, don’t skip smaller cable providers because they will often offer better discounts just to get a new subscriber.
Organize Your Deal-Hunting Efforts
While you’re looking online, make sure to write down what you find in a spreadsheet so that you can compare before making your final decision. Note overlapping perks and benefits to help you wade through all the possible options.
Pull the Trigger at the Right Moment
In the end, don’t wait too long before jumping on a cable TV deal. Often promotions posted online don’t last long, so if everything seems right, pull the trigger. Moreover, when you reach a representative or customer support, ask if there are any other active discounts they could throw-in. If you’re long overdue for a great cable package that doesn’t cost an arm and a leg, now’s the time to find it.
[2] https://www.vox.com/new-money/2016/10/13/13156848/netflix-hulu-amazon-cable